Tag: greenwashing

  • Avoiding Greenwashing in Organic Skincare

    Avoiding Greenwashing in Organic Skincare

    The content highlights the prevalence of greenwashing in cosmetics, where products marketed as organic may contain minimal actual organic ingredients. It emphasizes the importance of certifications, reading labels, and conducting research on brands to ensure authenticity. Consumers should be cautious of misleading terms and stay informed about organic regulations to make better choices.

  • Understanding Natural vs Organic Cosmetics

    Understanding Natural vs Organic Cosmetics

    The cosmetics industry is rife with greenwashing, as terms like ‘natural’ and ‘organic’ are unregulated, allowing misleading labels. Genuine organic products must contain 95% certified ingredients, unlike cosmetics. Organizations like Soil Association aim to establish standards. Consumers must scrutinize labels to avoid deceptive marketing while supporting sustainable practices.